Bata Ville
2004
People/Groups
http://www.bata-ville.com/
Nina Pope and Karen Guthrie
Location
Travelled from East Tilbury and Maryport in the UK to Zlín in the Czech republic, via Bata Industrials at Best in the Netherlands.
Bata-ville is a record of an English coach trip to the origins of the Bata shoe empire – the Moravian town of Zlin. The project involved the communities and employees that were involve in the backdrop of economic regeneration in the areas where two UK Bata factories were closed and was led by artist / directors Pope & Guthrie on a unique journey through Bata’s legacy and across a changing Europe. The project began as a free holiday and ended up as an opportunity for a collective to imagined what Tomas Bata’s inspiration idea of “We are not afraid of the future” can mean in 21st century Britain.
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